Your Solution To Click Fraud!

Our unique advertising method does away with click fraud. Below we will describe the Winquiry™ game, how its advertising model works, and our pricing structure.

About Winquiry.

Winquiry™ is a trivia game where the questions are based on your products and services. Contestants will visit your website and research a product in order to submit a correct answer to your question. Each correct answer submitted has a chance of winning a prize. Prizes vary in value from $10 to $250 and may be cash, products, services, or gift certificates. Winquiry is free to play and open to U.S. residents, 18 and older (we do not accept adult content).

A Pay-Per-Action (PPA) pricing model is implemented by Winquiry™ where you are only charged once for each contestant that submits a correct answer to your question. A contestant may answer your question multiple times, but since you are only charged for a single correct answer from that contestant, it will only further enhance their recall of your company and products.

You can configure your account to indicate the maximum number of questions about your products that you would like used per week, up to a maximum of 7 (1 question per day). You also set up you maximum question cost. Once your question budget is expended, your question will no longer be shown to contestants. We typically supply 15 new questions each day, and each question will be available to contestants for 2 consecutive days. This equates to a typical set of 30 questions available each day (15 new and 15 repeated from the previous day). The questions are asked sequentially and a contestant cannot repeatedly answer a single question; they will not be asked the same question again until they have cycled through the complete set of questions.

If a contestant chooses to memorize answers and attempt to win a prize by repeatedly answering questions, then you benefit from that consumer's continued education, brand recognition, and information retention for your products. This is the opposite of click fraud - if a player submits an answer multiple times, they retain more information, and you receive added benefit without any additional cost!

In addition to the trivia game, we offer the Rate It game in which contestants provide their opinion on products in exchange for a chance to win a prize. The number of opinions that a contestant can provide each day is limited. This game helps you find the products that are of the most interest to our players, and then create questions about those types of products. It also puts more of your products in front of our players and gives you an environment where you can provide a direct link to the product's location on your website. Products are rated on a scale from 1 (not interested) to 7 (very interested). This scale provides an exact midpoint neutral (4) that an even scale does not provide, and is used for many scientific studies.

Our Advertising Model.

The following is an example of a typical question. It lists the name of the advertising company, includes a blurb about the product, and asks a question that has a well defined answer.

Tin Roof Popcorn offers Spice, Sweet, and Deluxe flavors of popcorn. Their Deluxe Tin Roof Rusted contains popcorn, toffee, and what other ingredient?

The contestants are provided with a link to the advertiser's site, in this case a Tin Roof Popcorn link. If this was your question, the contestants follow the link to your website, research the product, and locate the answer. The consumer would learn the location of your website and how to navigate it to find products of interest. Their attention would have been brought to a product you wanted highlighted and they would have learned specific details about your product.

With our advertising model, your impact rate will far exceed any conventional advertising programs. Unlike other online advertising, you're not hoping someone will click on your ad and visit your site. You are not worried about click fraud. Our contestants HAVE to research your product or service in order to win prizes.

We offer 3 forms of advertising on our site:

1. A Question Sponsor

2. A Prize Sponsor

3. A Rate It Sponsor

To summarize the benefits of our advertising model:

• Consumers retain more information since they research your product
• Consumers learn the location and contents of your company's website
• It's easy to target specific products to consumers
• Prize redemption brings consumers to your store or website
• No click fraud!

Our Pricing.

Question Sponsors:
Questions are broken into three groups - Group A, Group B, and Group C. If you purchase a question slot in Group A, your question will be in the first 10 questions shown to contestants for two consecutive days. The questions in each group are randomly ordered for each contestant to provide equal coverage to all sponsors in the same Group. Selecting Group A will give you exposure to more contestants, but at a higher cost. If you purchase a question slot in Group B, then your question will be displayed in the 11-20 question positions, again randomly ordered. This group costs less, but will also receive less exposure to contestants. Group C is the least expensive option and will receive the least exposure as fewer contestants will answer all 30 questions.

Your selection of a group indicates the maximum you will pay for a question and your preferred group. Questions may appear in lower priced groups (at the lower cost) when question slot availability is limited.

The groups are shown in the table below.

Group	Question Range	Cost Per Correct Answer
A	1-10	$0.05
B	11-20	$0.035
C	21-30	$0.015

For example, if you select Group A and set a question budget of $10, then you will receive 200 contestants submitting at least one correct answer for your question, plus other contestants visiting your website but submitting incorrect answers for free.

Prize Sponsors:
There is no fee for you to be a prize sponsor other than supplying the prize. Prizes are not tied to any particular question, they are given out randomly. Your prizes must be delivered to us and added to our stock before we will include them as a prize in a contest. Prizes must have a minimum value of $10, but can be worth more. As you know, gift certificates will drive traffic to your website for redemption.

Rate It Sponsors:
The cost for placing Rate It products is $0.005 (1/2 cent) per opinion, so 200 opinions cost $1. You can set opinion limits per product. There is no limit on the number of products that you can submit. Contestants are limited to 1 opinion in a 24 hour period if they are not logged into an account, and 15 opinions per day if they are logged into an account. Contestants are randomly shown products pulled from all sponsors.

Try the Game.

You can visit the contestant's game interface by clicking here. Use your browser's back button or click on the "Advertise With Us" link at the bottom of any page to return to this page.

Example Question's Answer.

Did you research the example question? Did you learn that the answer is Butterfinger? Wouldn't you like consumers to research your website and products? Actively educating consumers is powerful!

Click here to sign up now!